An independent web service, by Greg
A better website for the restaurant you already run.
I redesign the pages your customers actually use — menu, hours, directions and ordering — then help keep them current.
View the redesigns See pricing
$500 website setup $149/mo optional monthly care One person that’s me — Greg
Selected redesigns / 01–03
Different restaurants. Different answers.
Three independent studies in making a restaurant website easier to use. Real businesses, carefully researched — but unofficial concepts, not client projects.
These are design studies. The $500 service has a separate agreed scope, including a 30-item / five-section restaurant menu limit.
01 /
Vinny’s Italian Restaurant
A place at the family table. A readable menu, an obvious phone order, and the warmth of a family restaurant.
Home · Desktop
View full before & after gallery Menu & catering, Visit — 4 more comparisons
Menu & catering · Desktop
Menu & catering · Mobile
Visit — hours, address & directions · Desktop
BeforeThe existing site makes menu access and phone ordering harder to reach than necessary. Both menus download as Word documents, and the phone number is plain text roughly five screens down on a phone.
AfterReadable menu structure, a visible call-to-order action, and clearer hours and visit information.
- Lunch and catering menus rebuilt as readable HTML
- Phone ordering within easy reach, as a real tap-to-call link
- Hours, address and directions brought together
Unofficial concept redesign · Not commissioned by or affiliated with the restaurant
02 /
Die Bierstube / The Phoenix Club
Old-world warmth. A clearer welcome. A readable menu, clear kitchen hours, and a welcome that says you don’t need to be a member.
Welcome & hours · Desktop
View full before & after gallery Home and Menu — concept views
The original site publishes its five menus as flat image files and leads with a large food photograph. Neither can be republished here, so these two views show the concept only. The comparison above is the part of the original that can be shown.
BeforeThe site contains useful information, but restaurant hours, kitchen details, menus and visit information compete for attention. All five menus are published as flat image files, and the phone number is not a link.
AfterStronger information hierarchy, easier menu scanning, clearer operating details, and a more distinctive Gasthaus identity.
- Five image menus transcribed into readable text
- Kitchen closing separated from dining-room closing
- Public welcome and visit details given priority
Unofficial concept redesign · Not commissioned by or affiliated with the restaurant
03 /
Pho Lily & Mongolian BBQ
Two cuisines. One clear invitation. Two distinct cuisine paths, a better menu index, and ordering through the restaurant’s existing system.
Menu · Desktop
View full before & after gallery Visit & order, Home — 2 more comparisons
The original homepage is a single full-bleed photograph, which cannot be republished here, so the Home view below shows the concept only.
Visit & order · Desktop
Visit & order · Mobile
BeforeVietnamese dishes and Mongolian BBQ share one experience without a strong visual distinction between them. The menu carries no Mongolian BBQ section at all, and item codes sort as text rather than by number.
AfterClearer cuisine organization, improved menu hierarchy, a stronger ordering path, and a contemporary visual identity.
- Vietnamese favorites and Mongolian BBQ clearly separated
- Published item codes arranged in numerical order
- Existing SkyTab ordering retained, not replaced
Unofficial concept redesign · Not commissioned by or affiliated with the restaurant
These concepts show design judgment and research. They are not client work, and they make no claim about sales, traffic, rankings or conversions — no such results have been measured. Images labelled “after” are captures of my own concept pages, not the restaurants’ live websites. Images labelled “before” are cropped details of the restaurants’ own public pages, captured in September 2026 for design comparison and limited to the interface under discussion — the restaurants’ photography and marks are excluded, and nothing in them has been altered. Any illustrative food imagery inside the concepts is AI-generated and labelled as such; none of it depicts a restaurant’s actual dishes or premises.
What I actually fix
Your menu shouldn’t require pinching and zooming.
Real text, sensible sections and prices that fit on a phone.
Order, reserve, call or get directions through the systems you already use.
Hours, location, offers and basic search information, checked and kept current.
A small, clearly priced service
Good work. Clear boundaries.
One-time website setup
$500
Improve up to three agreed pages, or build a small three-page site. We choose the right approach before work begins.
$250 after scope approval. $250 after preview approval, before launch and handover.
Optional monthly care
$149/month
One update batch, one scheduled check and one short report. A familiar person to keep the agreed details current.
Month-to-month. Cancel by email before the next renewal. Your site stays yours.
Pilot prices for my first two clients; not market averages. Domain, hosting, third-party subscriptions and applicable taxes are separate.
What the $500 setup includes
Up to three agreed pages, one location, one language, owner-approved content, up to eight owner-supplied photographs, one consolidated revision round, and a 14-day correction window for implementation defects.
Either improvements within your existing site or a small replacement — one approach, agreed before work starts, not both for one fee. Restaurant menus are scoped to roughly 30 items across five sections.
What it does not include
New merchant onboarding, full-menu configuration in an ordering platform, POS integration, kitchen hardware, staff training, tax configuration, photography, copywriting beyond your supplied content, or ongoing ordering support. Those need their own agreed scope.
Domain, hosting and third-party subscriptions stay in your name, paid by you.
How it works
From the first look to keeping it useful.
I check the website and the tools you already pay for.
Pages, content, price and boundaries, written down.
Your facts and your existing ordering or booking system.
One consolidated revision round, then your approval.
Your files, accounts and configuration notes.
Optional monthly care from an agreed start date.
Why monthly care exists
Websites drift.
Menus change. Hours change. Links break. Offers expire.
Care is a small, scheduled amount of attention. If your information rarely changes and you don’t need the checks, you may not need the plan — and I’ll say so.
Up to 30 minutes of approved edits to the agreed pages and eligible profile information.
Key links, published facts and agreed pages checked monthly.
What changed, what was checked, and anything that needs your decision.
What monthly care is not
It is not unlimited work, continuous monitoring, an ordering helpdesk, emergency cover, or automatic enrolment. It is one batch, one check and one report per month, on agreed pages. Anything larger gets quoted separately before it starts.
Who this is for
Independent places. Everyday customers.
Restaurants
A readable menu. Tonight’s hours. An obvious way to order or find the door. The portfolio above reflects this work.
Studios
Clear classes, an honest introductory offer and a direct path to your existing booking system.
I check Square, Toast, Mindbody, OfferingTree or your current provider first. If the tools you already pay for cover the need, I’ll say so.
Questions, answered plainly
No small-print surprises.
Do you use AI to build this?
Yes. I use AI to help draft copy and produce code faster. I review everything before it reaches you, and every factual claim on your site comes from you and is approved by you before it goes live. What you are buying is reviewed work and reliable follow-through, not the fact that a tool was involved.
Can you guarantee I will rank higher on Google?
No, and neither can anyone else. Local ranking depends on relevance, distance and prominence, and it cannot be bought from Google. I do the documented basics — descriptive titles and headings, accurate content, sensible internal links, image alternatives, compressed images, a correct sitemap — and I report what was done rather than promising a position.
What happens to my Google Business Profile?
It stays yours. A Google Business Profile is free to create and manage — my fee covers my work, never access to Google. I would need manager access that you grant and can revoke, and I only make factual corrections you have approved. Google decides how verification works and it sometimes requires you personally.
I already pay for Square, Toast or Mindbody. Do I need you?
Possibly not, and that is the first thing I check. Those providers include real capability — linked online ordering, connected websites, managed sites and maintenance for eligible customers. If what you already pay for solves your problem, buying my service on top of it is waste, and I will tell you so.
Who owns the website when we are done?
You do. The domain is registered in your name and paid for by you. The accounts are yours. You receive the source files and configuration notes for what I built. Where a third-party platform’s own code or licensed assets are involved, those transfer only under whatever rights already apply to them.
How do I cancel the monthly plan?
Send me an email before your next renewal date. I finish the period you have already paid for, stop future charges, and hand back anything outstanding. No notice period, no cancellation fee, and no requirement to explain why.
Are you an agency? How many people are you?
One person. Me. Working remotely. There is no team, no office and no certification behind this — if you want a large agency with a support desk, I am not that. What you get instead is that the person who builds it is the person who answers you.
Do I have to get on a call to work with you?
No. Plenty of this work never needs a conversation: you can describe the problem, agree the scope, send the content, approve the preview and run the monthly care entirely in writing. A call is offered, not required.
How long until I see results?
I do not know, and I would be suspicious of anyone who tells you they do. Search effects can take hours or months and may not be noticeable at all. What I can promise is a specific, checkable set of work done on a schedule, reported honestly — including the months where the numbers did not move.
Are the restaurants in the portfolio your clients?
No. All three are unsolicited concept redesigns. None of those restaurants commissioned, reviewed, approved or endorsed the work, and none of it is live on their websites. I built them to show how I think about a restaurant website problem. I have not yet delivered a paid project under this service — when I have, and when the client agrees to be named, that will be stated plainly here.
Start with your website
Have a website you’d like me to look at?
Send me a link, what a customer should be able to do, and what gets in the way. We can work entirely by email.
Email Greg Other ways to reach me
rl.gregmgmt@gmail.com · Calls arranged by email. No business texting number or booking calendar is currently available.





























